Shanghai Xinhua April 21, had to rely on huge amounts of government assistance to avoid the fate of bankrupt U.S. auto giant, but competing in the Chinese automotive market to continue to increase investment. Just the opening of the Shanghai auto show in 2009, China’s vehicle manufacturers have an unprecedented attack of collective self-confidence. Moment in the global economic downturn, dusty contrarian how China’s automobile industry to turn adversity into opportunity, took the opportunity to rise out of a car with Chinese characteristics, the development of the road?

Global auto market to tide over the crisis

The unfastening of the Shanghai Motor Show in 2009 on the eve of taking agency two weeks before the United States Henderson, leader of General Motors handed out a declaration with lament the abolition of the China trip. His representative said that, in spite of the last did not take location, Henderson until the last minute went to Shanghai would still like to, because “He understands the Asian and China markets.”

President of Shanghai General Motor odd significance, from the string of the most convincing figures. Statistics display that the first quarter of this year, the North American vehicle market dropped by 38%, 30% fall in the Japanese market, Europe, Southeast Asia, South America have all skilled important turns down can be said that this is the world’s automotive commerce, “the poorest moment.”

And due to the influence of financial urgent position, since the Detroit auto display last year, display exhibitors and other worldwide enterprises and locality are considerably decreased, recession scenarios. Tokyo Motor Show more disperse half of the decrease of awful report, but still worth the Frankfurt auto display, has furthermore begun to display well-known left depot.

In pointed compare, China’s auto sales development in the first quarter of 3.88 per hundred, and in March strike a vehicle on a 1.11 million sales of the chronicled record, the first quarter of the total sales capacity of almost 2.68 million, for the first time surpassed the United States to become the world’s biggest automobile buyer market, contrarian stance dirt of the world attention.

Just from Japan, Europe and the United States study of Changan Group returned Xu Ping said he was “the global financial crisis and economic downward pressure caused by the growth of the auto industry decline in the entire situation” a profound feeling.

Ping Xu at this Summit of the Shanghai Auto Show that the 2009 Shanghai auto demonstrate in the global economic calamity persisted to spread, particularly in pessimism through the global context of such a held. “This demonstrate has witnessed history, and more at the same time I think it will generate history.”

China’s automobile market “momentum Rainbow”

In recent days, the 2009 Shanghai auto show has become a global car manufacturers to attract a luxury, play together, “the ring tournament.” Beautiful new car, the Beauty and Danger of the models, the flow boiling, the international and the local automotive industry giant … … all this so that the Shanghai auto show has become a dismal slump in the world’s largest automobile market excitement.

The industry commonly discerned that the 2009 Shanghai auto demonstrate is the inference of the next provincial show. It is in the global automotive industry “difficult situation” organized by the moment, but also strengthen the global automotive industry has become the hope for the advanced will be more self-confident China’s auto industry into global competition, a “watershed.”

Figures demonstrate that the existing exhibition, Shanghai auto demonstrate to a record elevation of 170,000 square meters, from China, the United States, Germany, Japan, France, Britain and other places and regions 25 of come seal 1500 exhibitors competing auto-related production plants, global 13 of the first model, which is far more than the beforehand, more and more cars to China as a giant deficiency not break to lean over the market “focus.”

Branch of CCPIT vice chairman of the automotive industry Heinrich spiky out that “from the crosswise of exhibitors, the Shanghai auto demonstrate has become a principle auto demonstrate has dated global attention, and even numerous well-known abroad than the auto show.”

“Global auto manufacturers have to cut all the expenses, but in Shanghai, China is an exception. If the budget can only participate in a show, it is Shanghai in 2009, it is because China is the world’s only remaining growth market.” To host the exhibition of the Shanghai International Exhibition Company, executive vice president of land, said Ren.

“Chinese characteristics” model of expansion of the auto industry go?

Under the calamity, suppose the true colors demonstrate are known and well-being. Although the Shanghai auto demonstrate is a one-industry function put accent on on the exchange of show in public, but can immobile transmit a lot of signal. Spending billions of dollars in car giant bustle of the times in the terminal principle auto demonstrate, the demonstrate also herald modifications in the overall adjustment of the industry is inevitable. Is immobile fills the sky with coldness even in the coldness of the Chinese automobile market, such an adjustment, progressive, inevitable process of innovation.

Auto show, we heard the voice of the largest or “clear understanding of the situation, to turn adversity into opportunity, timely action.” China Machinery Industry Federation Zhang Xiaoyu, executive vice president noted that China’s auto industry less dependent on investment banking, consumer credit, the rate of motor vehicle low, low price bubble, low dependence on exports, which determines the foundation of China’s automobile industry, the impact of the crisis have been relatively small. With the adjustment of the automobile industry, such as the revitalization of planning out a series of industrial policy, China’s automobile industry has been great to have a solid foundation and strong. But at the same time it must be noted that after years of rapid development, China’s auto industry began to highlight the problem of accumulation, there is the development of its own bottlenecks, the adjustment is imperative.

Crisis below the “Chinese characteristics” Where is the way the automotive industry expansion model? “China’s auto industry must contravene Dali many, practical motion to turn annoyance into area, hope.” Xu Ping, chairman of Cheung said that the economic calamity a wake-up call to the auto industry, the existing model has the inherent difficult to trust provincial car prices to the distance, but also advance model.

Beiqi Group Chairman Xu and Yi pointed out that the domestic auto industry to meet challenges with capacity-building, improve the industrial chain. Scale of the large group to greatly enhance the automotive parts industry and trade in services industry, vehicle sales, logistics, finance, import and export of used cars, insurance, leasing and automotive-related services are the link needs to be strengthened. Moreover, from the auto show can be seen that the rate gradually car with China’s strong, independent brand is also changing. “China can not show more than in other major international auto show is a local and foreign international auto show is always to allow their cars to play a leading role, supporting role of foreign exhibitors to sing; and in China, where just the opposite.” Automotive Jia xin guang analysts believe that this situation, the Shanghai auto show from this point of view is changed.

Path with Chinese characteristics, the route of the automobile commerce, it has become the Shanghai auto display in 2009 numerous localized auto manufacturers aim the most critical topics. The commerce have sharp out that the development of China’s auto commerce is the rudimentary form should encompass the following contents, for demonstration, as a nationwide scheme to support the commerce, to vigorously evolve the country market; household demand mostly in overseas markets as a supplement, as well as through the development of new power to the vehicle merchandise structure change and improvement technology.

“For China’s auto enterprises, the worldwide economic calamity there are a lot of opportunities.” SAIC Hu mao yuan president said that on the one hand, how to facade for cooperation in the worldwide inhabitants an area to improve the worldwide competitiveness of China’s auto industry is that we ought do one thing. But more importantly, the Chinese automobile industry ought seize the area to amend the plan, “large enterprises do, and small financial collections to do fine.

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