It is lengthy been an accepted, practically celebrated, reality of the innovative industries that long hours, chaotic workflows, and egotistical colleagues are just the price tag you pay out to generate wonderful operate. In truth, this toxic culture is the enemy of creativity, and with higher accountability and transparency in the sector–and far more decision for younger talent–than ever before, this unsustainable way of performing company is a ticking time bomb.
This is a straight-speaking, exciting study for all creatives: Director or junior, at an company or client-side, doing work in style, advertising, publishing, vogue, or movie.
Packed with anecdotes, self-examination flowcharts (are YOU the asshole?!), exercises and action plans for greater operating practices.
Easy approaches can simply be implemented to generate a happier, a lot more productive team and–importantly–Greater Operate!.
1786273918 Paperback Laurence King Publishing 1
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